Email Marketing is a great way of encouraging customers to interact with your brand and converse directly with your company. This builds long lasting relationships which lead to return customers and the likelihood of customer recommendations as well as reducing the costs of other marketing efforts by keeping your customers coming back directly.
At Barsbank we know that email marketing has proven extremely successful time and time again but only when used correctly. We have spent years perfecting our techniques to ensure that our customers receive the best possible service.
Approximately 95% of your customers use email and around 91% will check their email on a daily basis, that is a huge opportunity for building a good brand to customer relationship.
Targeted email marketing is an even more efficient way to reach out to your customers and gives you a higher positive response rate. There is little point in emailing every person in your database when the content of your email only applies to a specific percentage of your customer base.
Targeted email marketing targets only the people that the information is relevant to, improving your click through rate and avoiding irritating your customers with irrelevant information.
HOW WE DO IT