MARKETING

PAY PER CLICK

PPC advertising is a lightning-fast way to get more customers. Let us plan, build and manage your PPC campaigns to get the best possible ROI from major search engines and social media platforms.

PAY PER CLICK

MARKETING

PPC advertising is a lightning-fast way to get more customers. Let us plan, build and manage your PPC campaigns to get the best possible ROI from major search engines and social media platforms.

Pay Per Click Marketing

At Barsbank we never underestimate the importance of a good PPC campaign. We know that you need more than a beautifully built website to run your business, you need a decent amount of traffic too.

This is where PPC comes in.

A good PPC campaign will drive customers to your site when they search for keywords that specifically apply to your business. It will not use many broad or generic keywords ensuring that you do not show in searches that have nothing to do with you.

Why Pay Per Click

Many people dismiss the idea of pay per click advertising, mistakenly believing it is very expensive. A good PPC campaign is inexpensive and ends up paying for itself. Barsbank ensure that our clients never end up paying an excessive amount for PPC, we know the best keywords for any business to keep your bounce rate low.

Our PPC campaigns yield instant traffic and are carefully monitored by our analytics team. We are always optimising our campaigns, finetuning and expanding into more detailed ad groups to give our customers the best possible results.

The PPC Process

HOW WE DO IT

1 Construction of Account

Your account manager will start with assembling your account and setting up your analytics.

2 Researching Keywords

We research the most valuable keywords for your campaign, and what your competitors are bidding on so that we understand the landscape of your specific industry. We also sit down with all our clients to best understand what keywords they find important.

3 Put a Budget in Place

Our clients set their own budget and we manage the bidding process. Your bid combined with your overall quality score dictate where your ad will show on the page.

4 Creative Advertising

We use only unique ads that are engaging and contain calls to action, special offers or highly targeted information. This encourages only interested parties to click on your ad, cutting your bounce rate and keeping your conversion rate high.

5 Landing Pages

We know that it is not enough to have a great PPC ad, it needs to link to a fantastic landing page. Our designers will create amazing, optimized landing pages for your ads which will guide people to complete their actions giving you a great conversion rate.

6 Test and Perfect

We meticulously observe your campaigns to see what is working well and what could be better. We only continue to use the ads that lead to conversions.

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